Isabella Teng

Rue connects emerging brands with casual event hosts, turning everyday gatherings into organic brand pop-ups. As an online marketplace, Rue seamlessly bridges the gap between brands looking to get their products in people's hands and hosts looking for unique products to enhance their events, whether it be dinner parties, yoga classes, celebrations, or any community gathering.

Isabella grew up in the Bay Area before studying and completing a B.S. in computer science at Yale. At Yale, she attended hackathons, programmed various mobile and web apps, TA-’ed CS courses, and conducted bioinformatics research. She has previously spent a month in Tel Aviv completing a data science fellowship and four months in Berlin working at an AI fintech startup.

Before co-founding Rue, Isabella was a fintech product manager working on real-time fraud detection models. She is also a photographer and painter.
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